Winning isn’t everything

Check out the V-Class from Mercedes-Benz at the Jati Transport Showroom in Gadong. Refreshments will be served today

The Champions of the Ignite Entrepreneurship Challenge 2015 led by @ghazi.jo (2nd from right) with his proud sister Izzah Jomari. The team presented their idea on a device for vehicles where it will send emergency dispatch on the occurrence of an accident or instant impact. This is a very cool idea knowing that rate of accidents in Brunei is quite high. Congratulations to team KreatifTech.

Hajah Hasnah Hj Ibrahim, Acting CEO of Brunei Economic Development Board (centre) with the top 3 winners of the Ignite Entrepreneurship Challenge 2015 and the judges. The event took place at Design & Technology Building at Anggrek Desa.

Open concept, yes!!! I love it. I believe this is a great way to share and give more exposure on the concept to students and potential start-ups on how pitching and presentations are done. The public will also get to understand the prototypes or ideas presented by the finalists of the Ignite Entrepreneurship Challenge. This is the 8th edition of the business plan competition organised by Brunei Economic Development Board and iCentre and it was previously under the brand name of “ThinkBig” before it rebranded to “Ignite”.

I favoured the idea that the competition only lasted in less than 3 months. Otherwise, the competition could get draggy as it was a few years ago. During the press conference of the Ignite Entrepreneurship Challenge 2015 back in mid September, the organisers shared that they were looking for validations and commercialisation of their ideas and concepts and not just focusing on Brunei market but abroad. Forward to the present moment, chief judge Soon Loo, local partner and co-managing director of Seri Venture Capital Management Sdn Bhd, commented that all the finalists yesterday demonstrated high quality of ideas but lacking the execution should they explore outside Brunei. It was also the first time that the announcement of the winners was build in a more suspense manner initiated by the chief judge where usually the announcement were done by the emcee. So I am happy to see new changes in the format of the finals of the Ignite Entrepreneurship Challenge.

Perhaps another obvious difference is that the co-organisers decided to remove the student category and allow the students from high schools, tertiary and university institution to compete among the big players. This competition alone drew 51 submissions during the preliminary round (48 for Open and 3 for International). By October, only 22 submissions were shortlisted. By November, six teams made it to the finals for the Open Category and 1 only for International. I’m quite happy that there were all new faces so it gives me a more refreshing feel. Furthermore, the average age of the team is pretty young and not all of them have business background to begin with.

Anxious moment for the finalists as Soon Loo was announcing the top 3 winners.

Team Neogene was one of the finalists. They centred their idea of geology and market it with a tourism angle. I like their idea actually and this can bring loads of revenue to the economy if proper execution. But it’s true what the judges said that it will take years to reach that milestone.

Jodie Lim was the first presenter yesterday. Her team Nurture Enterprise proposed the idea of installing solar chimneys and earth tubes in any building and by doing this, it will reduce electricity costs, resulting in the cooling of greenhouse gases. The chief judge shared that this concept can take off if they can apply for the IPO.

One of the most confident presenters in the finals. Team Adi Iskandar Basri came up with the idea of a “Skipping” app. That’s right. A skipping app where you can skip queues. He gave examples about those queueing in banks. I’m quite impressed with his delivery as he believed in the product. Even my peers were talking about it on the group chat. Perhaps the judges were looking for something more of a substance. Keep it up, buddy! #dontgiveup

@ghazi.jo and his team of KreatifTech during their presentation of the special device for vehicle in emergency cases. During the interview, he shared the idea of the app came about when his friend Syazwan passed away in a tragic accident end of last year. It was also the first time their team joined the Ignite competition and they were recommended by their friends to join. He thanked all the finalists and they all deserved to be in the finals.

The best part of the finals is that the public was more than welcome to watch it live through webcam. The audience watched the whole presentation at the auditorium room. I hope this trend will continue for next year’s Ignite. Good job, BEDB!!

From what I can see is that “Ignite” is aiming to aspire the public that any idea that you have in mind can be made possible. It’s not about the winning the competition. It’s about embarking the journey of embracing your ideas and experiencing the process – writing an executive summary, creating a team, running surveys and focus groups, attending workshops and learn from seasoned mentors, creating presentation slides, pitching your ideas, networking and there are just many possibilities that you can learn by just participating Ignite Entrepreneurship Challenge. The biggest value that I learn from this competition is the value of courage and I applaud to all the 51 teams that submitted their business ideas to the organisers.

Even Soo Loo commented that it’s not about winning or losing. He experienced of not being placed in a business competition but his idea materialised in the real business environment and it has become a success. The same can be said for PHMD MindPlus who came 3rd in Ignite Open Category 2012 and now their expanding operations in Indonesia. So to the other finalists who weren’t placed, do not be discouraged. You all did the best you could yesterday and I was impressed by all the presenters, even with their ideas. Who knows you can apply for grants in BEDB or AITI and you can turn your ideas or prototypes into reality. So don’t feel defeated but feel appreciative and honoured because you made this far.

Thank you, BEDB for giving me this opportunity to watch all the finalists and I’m pretty sure those who showed up yesterday felt privileged to witness all the presenters.

The prizes were presented by Hajah Hasnah Hj Ibrahim, Acting CEO of Brunei Economic Development Board.

Jamie Liu of Inncee (Singapore) was the only team that made it to the finals in the International Category. Her company provides analytical services to help businesses improve their revenue by gaining data. They have simulated one of the businesses in Singapore. Well done on winning the International category.

Team Guru consists of two awesome tennis players who came up with the idea of connecting coaches/trainers to sport enthusiasts through means of the Guru apps. They also joined the competition because it was an idea they had in mind for a long time but never materialised. So what a way to introduce their idea through the Ignite competition. Is this app doable in Brunei? I would believe so with proper implementation and marketing strategy. Keep it up, ladies!! Proud of you!!

The Runner up for the Ignite Entrepreneurship Challenge 2015 – Team Nurture Enterprise and they received BND 15,000

The winner of the International Category with BND 10,000 – Team Inncee

The 2nd runner up, Team NewGate Plus, who won BND 10,000. They are now heading in Malaysia as they were selected to represent Brunei in the ASEAN Impact Challenge 2015 in Kuala Lumpur and guess what? They are now in KL for the event. They came up with a noble cause app that ensures that there is enough supply and demand of blood storage for the community. The judges shared that they scored the highest for social impact but will need a strong support from the Ministry of Health to make this app sustainable in a long run. Good luck in KL and congratulations in finishing Top 3.

Zharul Ghazi Jomari and his team, Kreatif Tech, received the winning prize of BND 25,000 from Hajah Hasnah Hj Ibrahim, Acting CEO of Brunei Economic Development Board.

The most enterprising judge that I’ve come across and Soon Loo has given a different dimension in the judging department. He is one busy man who travels at least a few times in a month alone and he claimed that he doesn’t even have a frequent fly programme. His biggest milestone or one of them is was being awarded the Ten Outstanding Young Persons of the World award in 2013.

All is not lost for other finalists as local SMES still want to engage with participants on their ideas. Here we see Mr. Ang of 3G Media talking to one of the finalists of the Guru App mobile application.

Radi El Fassed, Acting Head of Product Development, Progresif Cellular Sdn Bhd, was amazed with the presenters and hope to work with some of the finalists for future opportunities. He was one of the judges of the Ignite Entrepreneurship Challenge 2015

A Singaporean lady giving some tips to the Neogene team.