Bernard Vinso, Ligne Roset’s Export Director, Loan Forgeron, the French Ambassador to Brunei and Loft & Co’s Managing Director, Kheng Yeoh for the ribbon cutting to officiate the opening

Interested and intrigued visitors filled Loft and Co, a local furniture store in Batu Besurat during their Grand Opening recently.

The main feature of it was to showcase their Ligne Roset collections to the public which can be found on the second floor of the store. Ligne Roset is a French brand selling contemporary high-end furniture for homes. In the past, Bruneians who wish to own any of their pieces have to order through one of their stores in Singapore but with Loft and Co, people can now make their way there to have a look at the collections available locally and make a purchase if they wish.

During the event, a ribbon cutting ceremony was initiated by the Guest of Honour, Loan Forgeron, the French Ambassador to Brunei, Bernard Vinso, Ligne Roset’s Export Director and Loft & Co’s Managing Director, Kheng Yeoh.

I would say that furniture from Ligne Roset are masterpieces. I realised how much of a name Ligne Roset is and they over 200 stores and more than 1,000 retail distributors worldwide. As it was being quoted, the brand “offers consumers an entire lifestyle in which to live both boldly and beautifully via its furniture collections and complimentary decorative accessories, lighting, rugs, textiles and occasional items”. Mind you that the brand began way back in the 1860s. Amazing!!

My personal favourite furniture piece is the Ploum. I experienced it at the show room and I know when I have this in my living room, this will be my personal space be it my bed or my working station. Oh my, I’m just hooked.. I found out that the Ploum is a special combination of two materials – a stretchable covering and ultra-soft foam. Now this combo provides extreme comfort and accommodates different ways of sitting and of course, for my benefit, lying down. It’s so comfy that it’s able to accommodate all types of positions and body shape.

The invited guests during the launch

Bernard Vinso saying a few words before the launch

At Ligne Roset

At Ligne Roset

At Ligne Roset

This is the Fifty chair

At Ligne Roset

At Ligne Roset

At Ligne Roset

At Ligne Roset located on the 1st floor

This is an interesting table

In addition, the store has another collection on their Ground Floor from Red Apple Furniture Co., Ltd. from Hong Kong. The furniture is located on the first floor at Loft & Co and they have plentiful of choices to tailor your needs for your living room or dining room or study/bedroom. Quite a few of my social media followers visited the store a few months ago and purchased furniture for their homes. So it’s good to see that Loft & Co are bringing their items that suit the local taste and their items are quite contemporary and of high quality.

At the end of the launch of Loft & Co, Yeoh shared that some of the pieces caught the eye of some designers who viewed their Ligne Roset collection and expressed desire in possibly working together in the future. I’m pretty sure that both brands will do

Present throughout the opening as well was the Ambassador of Laos to Brunei, His Excellency Amphay Kindavong.

At Red Apple collection at Loft & Co

At Red Apple collection at Loft & Co

At Red Apple collection at Loft & Co

At Red Apple collection at Loft & Co

At Red Apple collection at Loft & Co