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The new PEUGEOT 3008 was named the 2017 Car of the Year
The new PEUGEOT 3008 was named the 2017 Car of the Year on Monday 6 March in Geneva by a judging panel comprising 58 European journalists. The judging panel acclaimed its style, interior design and performance. This prestigious trophy joins the twenty other prizes the new PEUGEOT 3008 has already won. The vehicle is the fifth PEUGEOT to win Car of the Year and the first SUV honoured in the history of the COTY prize.
Car of the Year 2017: the new Peugeot 3008 SUV arrived right on time! It appeals to choosy customers who want to stand out and have new experiences, aiming to become a major contender in the compact SUV category. The new PEUGEOT 3008 offers a unique blend of style, comfort and road handling. The spectacular PEUGEOT i-Cockpit® is state of the art and gives new meaning to being in the driver’s seat. It offers a more intuitive and intense driving experience, with a compact steering wheel, 12.3” head-up display and central capacitive touchscreen console with ergonomic piano keys to top it all off. The new PEUGEOT 3008 also offers a number of driving aids and other high-tech equipment, as well as seamless connectivity.
Nearly 100,000 customers have already placed orders in Europe. 84% chose Allure, GT Line or GT finish, contributing to an upgrade of the Lion brand. Manufactured in Sochaux, it received the Origine France Garantie (made in France) label.
PEUGEOT has received the prize for Car of the Year for the second time in three years. The new PEUGEOT 3008 IS the first SUV winner since the creation of the trophy in 1964. It is also the fifth PEUGEOT vehicle named Car of the Year, following the 308 in 2014, the 307 in 2002, the 405 in 1988 and the 504 in 1969.
The Car of the Year prize is awarded by a judging panel comprising 58 experienced journalists from 22 countries. Thirty models have been competing since early 2016. On 6 March 2017, on the eve of the Geneva Motor Show, the new PEUGEOT 3008 won over the panel in the final vote.
“I am particularly proud and very pleased that the new PEUGEOT 3008 has just won the 2017 Car of the Year prize. This trophy is the culmination of five years of incredible work by the brand’s teams and our group.” Jean-Philippe Imparato, CEO of the PEUGEOT brand.
The new PEUGEOT 3008 SUV featuring the latest generation PEUGEOT i-Cockpit®
Press release. The new PEUGEOT 3008 has won the Grand Prix award for best interior of 2016 at the 32nd International Automobile Festival. Gilles Vidal, Head of Styling at PEUGEOT, received the trophy at the ceremony which took place on 31 January at the Hôtel des Invalides in Paris.
The Grand Prix award for best interior of the year is the seventeenth award won by the new PEUGEOT 3008. Since its launch in mid-October 2016, more than 60,000 customers world-wide have already admired its interior design.
The passenger compartment of the the new PEUGEOT 3008 SUV is unique, featuring the latest generation PEUGEOT i-Cockpit®. It comes with a compact steering wheel and a 12 inch “heads-up” digital display as standard. Beneath a large touch screen, intuitive piano-key toggle switches give easy access to the main control functions. The new PEUGEOT i-Cockpit® is the hallmark of the brand’s more recent creations. With its advanced technology, it sets new standards in cockpit design.
“The interior design of the new PEUGEOT 3008 SUV strikes a balance between the technology of digital displays and the natural oak or fabric. The cockpit can be customised to suit the driver’s needs with configurable ambience and graphics.” Gilles Vidal, Head of Styling at PEUGEOT.
Each year the International Automobile Festival rewards the most attractive automotive designs. The architect Jean-Michel Wilmotte leads a jury of experts drawn from the worlds of automobile, fashion, culture and design.
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The PEUGEOT 2008 entered the ring in 2013 with strong arguments. The customers particularly appreciated its elegance and dynamic performance. It has enjoyed continuous growth in sales volumes, with production over 500,000 units worldwide. In Europe, this success is illustrated by a podium place in the segment which has been firmly established since launch.
To amplify this performance, the PEUGEOT 2008 is taking on an assertive, powerful and appealing SUV design. Its wheel arch extensions, new vertical front grille and scuff plates confirm its robustness, designed for everyday use.
The PEUGEOT 2008 offers appealing and unique sensations of control. They are addictive. The PEUGEOT i-Cockpit® is unique to PEUGEOT and embodies the driving characteristics of the PEUGEOT 2008, being: intuitive, agile, flexible and safer to drive.
The PEUGEOT 2008 is equipped with Mirror Screen, based on MirrorLinkTM and Apple Carplay®, along with the reversing camera and Park Assist, a rarity in this segment.
The wheel arch extensions, new vertical front grille and scuff plates protect the bodywork and the occupants. The wave roof and roof bars, the rear door moulding and the spoiler are characterised by their sophisticated design.
Black and chrome headlamps and 3D claws illustrate the embedded technology from the outside. Inside, the lighting highlights the luxury of the materials and attention to detail which is apparent in every item.
The ⅓ – ⅔ modular back seats means the boot volume can vary from 410 to 1400 litres in an instant.
The PEUGEOT i-Cockpit® ensures a unique sensations in the segment. The driver enjoys an intuitive, agile, flexible and safe driving experience.
On-board connectivity includes the Mirror Screen feature which allows the driver to link their MirrorLinkTM or Apple Carplay® compatible smartphone to the touch screen.
The PEUGEOT 2008 makes urban travel easier. The Park Assist technology automatises the parking process. The reversing camera shows the vehicle’s dimensions on the screen to facilitate manoeuvring.
The new 2008 SUV comes with 1.2L PureTech engine, which won the ‘International engine of the year 2016’ award in the 1.0L to1.4L category.
This 3-cylinder petrol engine technology delivers energetic drive and performance, excellent fuel economy and low CO2 emissions. It’s the result of intelligent, innovative engineering, which combines reduced weight materials with the efficiency of direct fuel injection to give you maximum pleasure behind the wheel, at any speed, for less.
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